Event Marketing in Singapore

Roadshow Exhibition Promotion

Sakura Japan Fair at Gardens By The Bay

 

Mar 2018​

In conjunction with Sakura cherry blossom are on full bloom display at Gardens By The Bay, Flower Dome, WASABI Creation was invited by JTB Singapore, organiser of Sakura Japan Fair, to be a collaborating partner of the event, held from 30th March to 8th April 2018.

WASABI Creation, together with its partner, put up an exhibition booth, displaying and promoting Japanese inspired leather crafted products, using Japanese materials such as Kimono fabrics, as well as hand crafted Kanata Samurai sword. The booth is was designed with elaborate decorations and elements sources from Japan. All these products are designed and crafted in Singapore by Singaporean designers.

Japan Ambassador to Singapore, Mr Kenji Shinoda, Minister for Transport, Mr Khaw Boon Wan, and Minister for Finance, Mr & Mrs Heng Swee Keat visited the exhibition booth during the event. Over the 10-day period, more than 500 customers who had shown interest in the products gave us their contact information for future followups.

More information: 

WASABI Creation at Sakura Japan Fair 2018

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WASABI Discovery vol.8

Focus Group for the latest Japan Travel App~ "TAKUMI: How millennials travel in Japan?"

 

26th Feb 2018​

WASABI Creation organised a focus group study with TAKUMI, a new mobile app for Japan travelers to be connected with local hosts to experience the lives of locals in Japan. 

A total of 30 participants where invited to the focus group to find out about the latest travelling trends and tips on Japan travel, as well as giving their opinions and preferences when they plan their travel to Japan. 

TAKUMI app is scheduled to be launch in May 2018.

More information: 

Focus Group for the latest Japan Travel App~ "TAKUMI: How millennials travel in Japan?"

TAKUMI website

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WASABI Insight vol.9

"Japan's Web Analytics, Digital Intelligence for your Business"

Client: WACA Pte Lte

WACA's mission is to promote and raise the overall level of the web analytics industry by continuously creating opportunities for people to learn, discuss, and pass on their web analytics knowledge. We aim to create a community through web analytics which will drive business success, research and development, personal career development, and employment opportunities.​

In 2014, WACA established a branch in Singapore conducting trainings and consultations in Web analytics consultation in Singapore and APAC region, such as Kuala Lumpur, Bangkok, Manila, and Jakarta. 

Read more at

WASABI Insight vol.9 "Japan's Web Analytics, Digital Intelligence for your Business"

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WASABI Discovery vol.7

"A Healthier Earth & Mankind with Euglena,
Japan’s Microalgae Biotechnology"

Euglena is microalgae with only 0.05mm in length. It is a mysterious creature with

the features of both plants and animals grows in fresh water. It can store energy by means of photosynthesis like plants while it can also move around like other microorganisms.

 

Euglena was born 500 million years ago in the primitive age. Euglena was discovered by

Antoni van Leeuwenhoek of Austria in the 1660’s. In 2005, euglena Co.,Ltd became the

first in the world to succeed in outdoor commercial mass cultivation for food.

 

Euglena which has features of both plants and animals contains 59 varieties of nutrients,

which is enough for human survival. When euglena grows through photosynthesis,

it produces oil that can be used as biofuel that is suitable for jet-fuel, which also helps

to reduce CO2 emission to the atmosphere.

Read more at "A Healthier Earth & Mankind with Euglena, Japan’s Microalgae Biotechnology"

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WASABI Insight vol.6

"The Power of Influencer Marketing in Japan"

 

Influencer marketing is more than a trend - digital influencers are the most direct and effective way to reach Generation X, Z and millennials worldwide. This highly engaged audience lives online on platforms like YouTube, Facebook or Instagram and digital influencers are the new stars of this generation.

 

Being the market leader in influencer marketing in Japan, UUUM's head of sales and global operations director will talk about the latest trends in Japan, Asia and benefits of influencer marketing in general, as well as showing a forecast of how global campaigns will shape the marketing industry in Japan and Asia in the future.

Read more at "The Power of Influencer Marketing in Japan"

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WASABI Discovery vol.4

"Brewing Now! Japan's Coffee & Cafe Culture"

 

At WASABI Discovery vol.4, we have invited Managing Director of Hoshino Coffee Singapore, Mr Kengo Sakai to speak to us about coffee and cafe culture in Japan. 

At this event, Mr. Sakai shared with us his experience in the F&B business, his passion about coffee. He also made comparison and contrast of the cafe business between Japan and Singapore. Participants also had a chance to made your own hand-drip coffee for coffee tasting.

WASABI Discovery is a casual presentation and meet-up event for the world to make new discovery about Japan and its people. At each event, we invite a couple of special guests to share and discuss about culture, people, happenings, or simply any topic from Japan that is worth discovering. We will also engage the participants in the conversation to make comparisons and contrasts with the local or other countries. 

Read more at 

WASABI Discovery vol.4 "Brewing Now! Japan's Coffee & Cafe Culture"

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WASABI Discovery vol.2

“Cultivate the Earth!
Japan’s agriculture & Biotechnology”

At WASBI Discovery vol.2, we have invited Mr. Kengo Fukui from Chitose Agriculture Initiative to share with us about interesting trends and stories about agriculture in Japan, introducing "Farm-to-Table" concept, which each prefecture is to create their own vegetable and fruits brand, secrets of how famers in Japan can produce one of the best quality fruits and vegetable in the world, as well as his observation in Singapore on Organic, Urban farming.

Many agriculture companies, and urban farmers from Singapore attended the event to learn from Mr. Kengo, and exchanged ideas and information surrounding the topics. The speaker also brought along strawberries harvested from their farm at Cameron Highland, which were to be shared with all participants. 

WASABI Discovery is a casual presentation and meet-up event for the world to make new discovery about Japan and its people. At each event, we invite a couple of special guests to share and discuss about culture, people, happenings, or simply any topic from Japan that is worth discovering. We will also engage the participants in the conversation to make comparisons and contrasts with the local or other countries. 

Read more at 

WASABI Discovery vol.2 “Cultivate the Earth! Japan’s agriculture & Biotechnology”

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WASABI Discovery vol.1

"Japan Travel: the Paths Less Travelled"

 

WASABI Discovery is a casual presentation and meet-up event for the world to make new discovery about Japan and its people. At each event, we invite a couple of special guests to share and discuss about culture, people, happenings, or simply any topic from Japan that is worth discovering. We will also engage the participants in the conversation to make comparisons and contrasts with the local or other countries. 

At WASBI Discovery vol.1, we have invited speakers from JR East, and IPPIN Cafe Bar, to tell us more about the bullet train culture, ekiben, and the stories behind these topics. We also had very nice Japanese food provided by IPPIN, sake tasting for 3 types of sakes that are hard to find even in Tokyo. The speakers had interesting discussion with the participants, who are all very interested in Japan's culture, travel, and lifestyle. 

Read more at WASABI Discovery vol.1 "Japan Travel: the Paths Less Travelled"

Contact Us: EMAIL: hi@wasabicreation.com TEL: +65 8656 7631 LINE: HAMAMATSU1999 WECHAT: UncleTongcf

WASABI Creation Pte. Ltd. 6 Raffles Boulevard, Marina Square, JustCo, #03-308 Singapore 039594