Guest Speaker

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Business Seminar

For Osaka Innovation Hub: Expanding startup businesses in Singapore

Sep 2018

20 startup entrepreneurs and students from Osaka Innovation Hub visited WASABI Creation as part of their one week study tour in Singapore. Tong (Founder, CEO), together with Yuta Morita (Intern, SMU MBA student) conducted a seminar for the group on how they can expand their businesses from Japan to Singapore. They covered topics such as incorporation in Singapore, Singapore's demographic, consumer behaviour, influencer marketing, popup store marketing, etc. The participants were very interested in these topics and asked many questions such as "What are the common difficulties and errors Japanese companies have when doing business in Singapore." Tong was glad to have shared his experiences and expertise in these areas.

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Japanese Lessons

For foreign domestic workers & caretakers

Sep 2018

WASABI Creation was requested by a nursing training school to conduct Japanese lessons to its students comprising of foreign domestic workers and caretakers. The students are attending the school to step up their skills in nursing care for the elderly. As Japan is seriously facing the hit of aging population, and lack of manpower in providing care to the elderly, they have opened up working opportunities in Japan to foreign caretakers.

In view of this, these foreign domestic workers are trying out learning Japanese to equip themselves with the language skill that will enable them to work in Japan in the future.

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Guest Speaker

Seminar to Ryokoku University: How Singapore's policies have shaped a multiracial and international society.

2 Sep 2018

A group of 40 students from Ryokoku University, Japan visited WASABI Creation as part of their educational tour in Vietnam and Singapore. WASABI Creation founder, Tong conducted a seminar on Singapore policies that have shaped the country's multiracialism, and built an international society.

More and more Japanese companies realise the need to venture overseas market as its domestic market continue to string due to aging population and depopulation, however there is a lack of talent within Japan who has the experience, skills, and know-how to bring business across boarders. We hope the seminar will be able to share with the students some ideas and tips on how to be a global talent.

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Guest Speaker

Seminars to Business Schools in Delhi, India

Aug 2018

WASABI Creation was invited by our partner, Intraversity in Delhi, to conduct talks to students of various business and management colleges in India. Over the week, we visited and met students from Jaipuria School of Business, JK Business School, Institute of Technology And Sciences, and Accurate Institute of Management & Technology. We shared with the students about our business, market trends in Japan and Singapore, and answered the students' questions on entrepreneurship.

WASABI Creation is also in talks with the schools to work with our partner in bringing students to Singapore for educational tour and internship.

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Guest Speaker

"How SMU MBA Students can prepare themselves in working with the Japanese?"

6th Jul 2018

The Founder of WASABI Creation, Tong was invited by SMU MBA Class to speak at "Japanese Business Night". Tong shared about his experiences when he was working as a fresh graduate in Japan, and talked about Japanese business culture that is unique and special to non-Japanese people.

Tong also talked about basic Japanese business etiquette, such as exchanging business cards, and seating positions for Japanese business meetings. The MBA students shown great interest with many questions.

The event ended with a party serving Sushi for everyone.

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Entrepreneurship Training Camp 2nd edition

"Partnership with SAI International College Bubhneshwar, India"

June 2018

WASABI Creation hosted 8 Indian students from SAI International College Bubhneshwar over 4 days for an intensive Entrepreneurship Training Camp at WASABI Creation's office. The students worked in groups of 2 on various topics such as coworking space business, India market entry, Japanese F&B market research, as well as overseas travel trends for India.

An extensive research in in these were done by the students, who also came up with creative proposals to implement new business into the fast growing market. Many presentations and discussions were held with the students to finalise the proposal.

At the end of the program, each student received a certificate of participation for their enthusiasm during the program.

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WASABI Consulting

"What can Japanese students do to become international professionals?"

16th Mar 2018

The Founder of WASABI Creation, Tong was contacted by a group of students from Tokyo University, who are interested to learn about doing business internationally, as they planned their self-funded trip to Malaysia and Singapore. A sharing session was conducted over web conference, where Tong answered questions from the students, shared his own experiences, and gave advises to the students what they can do to groom themselves into international professionals.

Here are the reviews and comments from the students.

WASABI Insight vol.10

Business in Japan~

"Japanese Business Culture & Manners"

1st Mar 2018

The Founder of WASABI Creation, Tong held a seminar sharing his experiences and insights on doing business in Japan, in particular on the topic of "Japanese Business Culture & Manners".

Tong shared from his own personal experience overs the years while he has been working in Japan, and doing business with Japanese companies. As he grew up and went through the education system in Singapore, knowing the language didn't seem to have prepared him enough to work in Japan as a fresh graduate. Tong talked about the episodes he had encountered all these years, and cover some of the basics about "Japanese Business Culture & Manner".

Topics:

Japanese business culture 101, how are the Japanese thinking?
Exchanging business cards
Visiting & hosting a Japanese company
Useful Japanese expressions for business

More information: Business in Japan~ "Japanese Business Culture & Manners"

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Guest Speaker

The Japan Council of Local Authorities for International Relations, Singapore (CLAIR, Singapore)

Feb 2018

The Founder of WASABI Creation, Tong was invited by The Japan Council of Local Authorities for International Relations, Singapore (CLAIR, Singapore) to share about WASABI Creation's business and its expertise in helping Japanese companies go global

Tong shared about his past, present, and future projects on how WASABI Creation is bridging Japan, Singapore, and the rest of Asia in terms on Business, Culture, and Tourism. In particular, Tong talked about his observation of how many Japanese companies are facing difficulty in presenting their products to the local markets overseas, and what could be so the solutions to better communicating with local consumers and making online connections for building relationships.

About CLAIR, Singapore

Bento Workshop

Sakura Japan Fair at Gardens By The Bay

Mar 2018

In conjunction with Sakura cherry blossom are on full bloom display at Gardens By The Bay, Flower Dome, WASABI Creation was invited by JTB Singapore, organiser of Sakura Japan Fair, to be a collaborating partner of the event, held from 30th March to 8th April 2018.

WASABI Creation, together with its partner, conducted 2 sessions of Bento making workshop with the Sakura theme. A total of 25 participants joined the workshop to learn about the secrets and techniques in making a bento with adorable characters and beautiful decorations.

More information:

WASABI Creation at Sakura Japan Fair 2018

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トン・チョッフォン

日本とASEANの「懸け橋」を目指すグローバルリーダー

WASABI Creation代表取締役、講師、ビジネスコンサルタント

インフルエンサー紹介

トン・チョッ・フォン（通称：トン）はWASABI Creationの創業者兼CEOであり、日本とASEANのビジネスの「懸け橋」となるべく、海外進出支援やマーケティングを行っている。

香港生まれのシンガポール育ち。京都・大阪での５年間の社会人生活を経て、2014年に起業。３つの国での滞在経験や、これまで培ったネットワークを活かし、様々なビジネスを支援している。

日本の魅力を発掘し、自らがリーダーとなり発信

トンは毎年日本を訪れている。コンサルティングや観光地支援、インフルエンサーマーケティングなど目的は様々だ。訪問の度、毎回のように日本の違った魅力を発見する。

自身のありのままの感動を、日本語、英語、中国語（北京語・広東語）で発信している。

アジア諸国との繫がり

コンサルタントとして、トンは日本だけでなくアジア諸国を訪問する機会も多い。

ベトナム、タイ、ミャンマー、インドネシア、マレーシア、フィリピン、香港、台湾等を訪れるたびに、地域住民の暮らし、文化、歴史、想像力あふれる伝統工芸、食材等に大きな影響を受けている。

テレビ出演

2017年、トンは石川県の招待を受けてテレビ出演を果たし、金沢の魅力を10か国に向けて発信した。

「和柄」と「日本伝統」の商品開発

2018年、トンは「WASABI Colabo」をスタートした。日本国内外のデザイナーや職人と協働し、日本の伝統品である「和柄」生地を融合した製品を生み出すプロジェクトである。

デザイナーと組み、日本文化の新たな可能性を模索

興味・関心:

バイク (大型二輪免許保有)
マリンボート(ライセンス保有)
自転車での山登り
多文化との触れ合い
コーヒー
食材・料理
360度カメラ・動画撮影
自然&アウトドア
ガーデニング
旅行
フィットネス