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"Mistakes in hiring foreigners for Japanese companies:
~ What your foreign employees won’t tell you.”
Real life experiences by Singaporean business consultant
15th August (Wed) 14:30-1600, 
Kudan Minami 1 Chome-5-6
Risona Kudan Building, Chiyoda-ku
Tokyo 102-0074

If you think going global is simply by hiring

foreigners in your company, think again.


Tong, overseas market entry consultant

About the Speaker

Mr. Tong Cheuk Fung

Founder, WASABI Creation Pte Ltd

Business Consultant bridging businesses across Japan, Singapore, and the rest of Asia

Tong is the founder of WASABI Creation, a consulting company bridging businesses across Japan, Singapore, and other parts of Asia. He has supported Japanese companies in their businesses in Singapore, as well as helping Singapore companies in market entry to Japan. 


Tong started learning Japanese at 13 as a third language. At 15, during his first trip to Japan for homestay at Shizuoka, Hamamatsu, it opened his world to Japan, and the rest is history. He obtained JLPT N1 at 18, won the top prize for both "O" Level Japanese, and "AO" Level Japanese, as well as First Prize in Japanese Speech Contest Open Category when he was serving military service.

After graduation from National University of Singapore with a Chemical Engineering degree, Tong started his new life in Kyoto, Japan where he worked as a marketing engineer in a biodiesel manufacturing company. 2 years later, he joined a project management company in Osaka, where he helped in the launch of Knowledge Capital in Grand Front Osaka in Spring 2013.


In 2014, after spending 5 years in Japan, Tong returned to Singapore to set up WASABI Creation, for “creating awesome projects between Japan, Singapore, and the rest of Asia”. Tong’s goal is to make WASABI Creation the catalyst for creating business opportunities, developing close relationships, and explore possibilities between businesses in Asia. WASABI Creation’s mission is to spice up Asia with a sprinkle of Japan’s wonders, just like the overwhelming taste and burning sensation of the green Wasasbi. More about Tong 

Event detail


Date:               15th Aug (Wed) 1430~1600

Venue:             ナレッジソサエティ

Kudan Minami 1 Chome-5-6 Risona Kudan Building,

Chiyoda-ku Tokyo 102-0074

Capacity:        20 people max

Fee:                FOC

Language:       Japanese

Dress code:     Smart casual








1430~1435  Greetings & Introduction by NAITEIBRIDGE, Mr Asami

1435~1530  Presentation by WASABI Creation, Mr. Tong

1530~1600  Q&A Discussion

1600            The End

About "Hiring foreign talent for Japanese companies"


Tong will be sharing from his own personal experience overs the years while he has been working in Japan, and continue to do business with Japanese companies after returning to Singapore 4 years ago. Although Tong learnt Japanese from the age of 13, participated in multiple homestay in Japan, and obtained JLPT N1 (Japanese Language Proficiency Test), all these didn't seem to have prepared him enough to work in Japan as a fresh graduate, due to the different in culture, value system, and practices. He has also experienced many ups and downs working with Japanese companies as fresh graduate employee, and also as a consultant to many Japanese companies.

Tong will be speaking from the episodes he had all these years, and cover some of the mistakes when Japanese companies hire foreigner.

Some of the topics Tong will touch on:

  • What is the purpose of hiring foreigners?

  • Understanding foreign employees

  • How do you work with foreign employees?

  • How do you bring out the potential of foreign employees?

  • What are the needs and values of foreign employees?

  • How to retain foreign talent?

Bonus topics:

  • Doing business overseas

  • Hiring locals for overseas office

About WASABI Insight

WASABI Insight is a regular social networking event for bridging Singapore & Japan in terms of Business, Culture, & Talents, in order to enhance interaction & exchange of ideas between Singaporeans, Japanese, as well as other expatriate professionals. 


Kindly pre-register for advance tickets for WASABI Insight

by 10th Aug 2018 by sending a mail to


Due to limited seats and sold-out previous events, early pre-registration online is advised.


For enquiry , kindly email to

Kindly fill in the form for the latest updates of our events.

Past Speakers   

        Mr. Deny Rahardjo           Mr. Sham Alexandra          Mr. Dennis Quek Business        Mr. Tee Wee Ang                    Mr. Edric Ho                       Mr. Melvin Goh

     Kinerja International            DHL eCommerce                             I2R A*Star                        KOOKI Pte Ltd                Lever & Punch Pte Ltd      Have Halal, Will Travel

         Mr Akihiko Koga               Mr Hideaki Fujiyama                    June Shaul                          Emily Maynade                   John Fitzpatrick                    Yasuyuki Kita

Japan Food Culture         Lingua Franca Holdings                         LinkedIn                                  LinkedIn                  Amazon Web Services   Yamada Business Consulting                                                                       

     Mr. Shinya Yokoyama          Ms. Ayumi Fujishiro           Mr. Makoto Yamataka           Mr. Mitsuru Narita                   Mr. Craig Tan                      Mr.Kengo Sakai

       Halal Media Japan                 IPPIN Cafe Bar                    East Japan Railway            Ishikawa Prefecture          Ishikawa Prefecture               D&N International

         Mr. Kengo Fukui             Mr. Yoshinori Ichikawa        Mr. Mitsuhiro Nakao             Mr. Rene Paulesich           Ms. Evangeline Neo            Mr. Tong Cheuk Fung

Chitose Agriculture Initiative               UUUM                                    UUUM                                      UUUM                                  Evacomics                       WASABI Creation

             Ms. Keiko Ueki                  Mr. Yuta Asayama            Ms. Evangeline Leong             Mr. Adrian Chan          Mr. Takuyuki Fukumoto         Mr. Takehiro Yasui

            euglena Co. Ltd                   euglena Co. Ltd           Kobe Global Technologies           Popup Angels                     euglena Co. Ltd                    euglena Co. Ltd

          Mr. Toshiaki Ejiri                     Mr. Mike Lim    

            WACA Pte Ltd                          Social4You

Past WASABI Creation Events

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