Guest Speaker
Business Seminar
For Osaka Innovation Hub: Expanding startup businesses in Singapore
Sep 2018
20 startup entrepreneurs and students from Osaka Innovation Hub visited WASABI Creation as part of their one week study tour in Singapore. Tong (Founder, CEO), together with Yuta Morita (Intern, SMU MBA student) conducted a seminar for the group on how they can expand their businesses from Japan to Singapore. They covered topics such as incorporation in Singapore, Singapore's demographic, consumer behaviour, influencer marketing, popup store marketing, etc. The participants were very interested in these topics and asked many questions such as "What are the common difficulties and errors Japanese companies have when doing business in Singapore." Tong was glad to have shared his experiences and expertise in these areas.
Japanese Lessons
For foreign domestic workers & caretakers
Sep 2018
WASABI Creation was requested by a nursing training school to conduct Japanese lessons to its students comprising of foreign domestic workers and caretakers. The students are attending the school to step up their skills in nursing care for the elderly. As Japan is seriously facing the hit of aging population, and lack of manpower in providing care to the elderly, they have opened up working opportunities in Japan to foreign caretakers.
In view of this, these foreign domestic workers are trying out learning Japanese to equip themselves with the language skill that will enable them to work in Japan in the future.
Guest Speaker
Seminar to Ryokoku University: How Singapore's policies have shaped a multiracial and international society.
2 Sep 2018
A group of 40 students from Ryokoku University, Japan visited WASABI Creation as part of their educational tour in Vietnam and Singapore. WASABI Creation founder, Tong conducted a seminar on Singapore policies that have shaped the country's multiracialism, and built an international society.
More and more Japanese companies realise the need to venture overseas market as its domestic market continue to string due to aging population and depopulation, however there is a lack of talent within Japan who has the experience, skills, and know-how to bring business across boarders. We hope the seminar will be able to share with the students some ideas and tips on how to be a global talent.
Guest Speaker
Seminars to Business Schools in Delhi, India
Aug 2018
WASABI Creation was invited by our partner, Intraversity in Delhi, to conduct talks to students of various business and management colleges in India. Over the week, we visited and met students from Jaipuria School of Business, JK Business School, Institute of Technology And Sciences, and Accurate Institute of Management & Technology. We shared with the students about our business, market trends in Japan and Singapore, and answered the students' questions on entrepreneurship.
WASABI Creation is also in talks with the schools to work with our partner in bringing students to Singapore for educational tour and internship.
Guest Speaker
"How SMU MBA Students can prepare themselves in working with the Japanese?"
6th Jul 2018
The Founder of WASABI Creation, Tong was invited by SMU MBA Class to speak at "Japanese Business Night". Tong shared about his experiences when he was working as a fresh graduate in Japan, and talked about Japanese business culture that is unique and special to non-Japanese people.
Tong also talked about basic Japanese business etiquette, such as exchanging business cards, and seating positions for Japanese business meetings. The MBA students shown great interest with many questions.
The event ended with a party serving Sushi for everyone.
Entrepreneurship Training Camp 2nd edition
"Partnership with SAI International College Bubhneshwar, India"
June 2018
WASABI Creation hosted 8 Indian students from SAI International College Bubhneshwar over 4 days for an intensive Entrepreneurship Training Camp at WASABI Creation's office. The students worked in groups of 2 on various topics such as coworking space business, India market entry, Japanese F&B market research, as well as overseas travel trends for India.
An extensive research in in these were done by the students, who also came up with creative proposals to implement new business into the fast growing market. Many presentations and discussions were held with the students to finalise the proposal.
At the end of the program, each student received a certificate of participation for their enthusiasm during the program.
WASABI Consulting
"What can Japanese students do to become international professionals?"
16th Mar 2018
The Founder of WASABI Creation, Tong was contacted by a group of students from Tokyo University, who are interested to learn about doing business internationally, as they planned their self-funded trip to Malaysia and Singapore. A sharing session was conducted over web conference, where Tong answered questions from the students, shared his own experiences, and gave advises to the students what they can do to groom themselves into international professionals.
Here are the reviews and comments from the students.
WASABI Insight vol.10
Business in Japan~
"Japanese Business Culture & Manners"
1st Mar 2018
The Founder of WASABI Creation, Tong held a seminar sharing his experiences and insights on doing business in Japan, in particular on the topic of "Japanese Business Culture & Manners".
Tong shared from his own personal experience overs the years while he has been working in Japan, and doing business with Japanese companies. As he grew up and went through the education system in Singapore, knowing the language didn't seem to have prepared him enough to work in Japan as a fresh graduate. Tong talked about the episodes he had encountered all these years, and cover some of the basics about "Japanese Business Culture & Manner".
Topics:
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Japanese business culture 101, how are the Japanese thinking?
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Exchanging business cards
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Visiting & hosting a Japanese company
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Useful Japanese expressions for business
More information: Business in Japan~ "Japanese Business Culture & Manners"
Guest Speaker
The Japan Council of Local Authorities for International Relations, Singapore (CLAIR, Singapore)
Feb 2018
The Founder of WASABI Creation, Tong was invited by The Japan Council of Local Authorities for International Relations, Singapore (CLAIR, Singapore) to share about WASABI Creation's business and its expertise in helping Japanese companies go global
Tong shared about his past, present, and future projects on how WASABI Creation is bridging Japan, Singapore, and the rest of Asia in terms on Business, Culture, and Tourism. In particular, Tong talked about his observation of how many Japanese companies are facing difficulty in presenting their products to the local markets overseas, and what could be so the solutions to better communicating with local consumers and making online connections for building relationships.
About CLAIR, Singapore
WASABI Enterprise~
シンガポールの日本人起業家、日系ベンチャー企業を垣間見る
Produced by WASABI Creation
「日本の水を、世界へ」
日本の母なる富士山が育てたプレミアムワォーター
ー友野五月さん
記事：リムシーフイさん、シンガポール国立大学ビジネススクール
翻訳：佐藤龍太郎さん、京都大学
富士山から取水された世界最高級の天然水を飲めるとしたら？FLCはプレミアムウォーターを介して富士天然水をお届けしています。
FLCはその味と品質で評価されているウォーターサーバー提供会社で、最高級の水源を求め日本中を駆け回っています。プレミアムウォーターの初期メンバーであり、シンガポールオフィス統括である友野五月さんは、プレミアムウォーターの味や水源、栄養価、品質を最優先するため、水質から容器の衛生、放射能の存在までを定期的に厳しくチェックしていることを強調しています。プレミアムウォーターは人工添加物を一切使用しておりません。
最高品質の水を提供するほか、FLCはボトル回収不要で便利なワンウェイシステムの使用により、衛生・品質・至便性の点で最高の水準を目指しています。ウォーターサーバーは快適で温水チャイルドロック採用、電力消費が少なくなるように設計されています。
FLCは国際味覚審美機構賞やモンドセレクション金賞を三年連続で獲得しており、プレミアムウォーターの水質とウォーターサーバーの質は周知の事実であります。
しかしFLCはその栄光で終わることを知りません。消費者のニーズに応えて迅速で柔軟な対応をするべく、カスタマーサービスセンターを運営しています。顧客はそれぞれ自分のアカウントでオンラインポータルへアクセスでき、そこで配達状況や注文履歴、アカウント情報の変更を行えるようになっており、顧客がより簡単に便利に使えることを目的としています。本社のある日本でFLCは400名の敏腕営業部隊を抱えており、切磋琢磨しながら顧客対応術に磨きをかけたり、顧客からの声を商品改良に活かしたりしています。
FLCは現在様々なプログラムを運営しており、例えば近隣の水田にて、消費者やその家族に稲作体験を行ってもらっています。また水源近くの生産物をFLCの消費者ネットワーク上でマーケティングしており、これは地方における産業の空洞化を防ぐというFLCのCSR理念に合致しています。統括の友野さん個人として考えられていることは、謙虚に他人を尊重し感謝することを忘れないことが大事で、日本においても海外においてもFLCの経営にこのような価値観が表れています。
FLCは現在、2015年消費者に多くのウォーターサーバーをお届けすることを目標としています。流通量を増やしシンガポールで販売を実現するために、現地採用をしたりシンガポールでの存在感を確保するために流通パートナーとの協議を急いだりしています。またASEAN一帯でのビジネス拡大のために、グローバル人材の採用を目指しています。統括の友野さんはプレミアムウォーターのシンガポールでの存在感はいまだ小さいと自認されていますが、ASEANマーケット全体のパイのシェアの拡大を狙っており、ひいては日本の最高級を世界にお届けしたいと思っておられます。
If you would like WASABI Enterprise to cover the story of your company, send us a mail at hi@wasabicreation.com