All about Japan
Produced by WASABI Creation
About WASABI Fiesta
WASABI Fiesta is a quarterly event over the weekend, showcasing
beautiful Japanese products, holding seminars on various topics, workshops,
and organising parties to people in Singapore. The event provides
a platform for visitors to "See", to "Taste", to "Play", to "Learn", to "Wear", to "Do",
and to "Experience" all about Japan.
All products and contents are carefully curated by WASABI Creation
to ensure that all visitors will have quality time and memorable experience
at the event. It is a platform for amazing Japanese products & services to
be showcased in Singapore for sales and business opportunities.
Date & Time: 24 Mar 2018, Saturday 1000~2200
Venue: Workcentral 190 Clemenceau Avenue #06-03 Singapore 239924
(2min from Dhoby Ghaut MRT station)
Tickets: Online registration
Organiser: WASABI Creation Pte Ltd
Exhibitors: ・Lifestyle & Home Décor・Kids & Family・Food & Beverages
・Fashion & Beauty・Sports & Outdoor・Health & Nutrition
・Travel & Cultural・Art & Design・Traditions & Crafts
Visitors: 500 locals & expatriates
Topics & Themes
・Middle to high income individuals
・Young working adults (20s~30s) to senior executives (40s~50s)
・Local Singaporeans & foreign expatriates
・Singles, Couples & Families
・People who seek ・quality living・enriching lifestyle・health for
body & mind・new innovations・the latest trends.
・People who are interested in ・Japan・Travel・Culture・Quality products
・Food & Beverages・Beauty・Fashion・Nutrition・etc
Quiz & Prizes
Coffee/ Sake/ Beer/ Wine Tasting
Photo & Art Exhibition
Cooking & Baking
What is happening?
1. Exhibition: Japanese brands, products, and services are welcome to exhibit at the event to introduce their brands directly to the visitors. Besides Japanese brands, other interesting Japan inspired products and services are also welcome.
2. Presentation: Companies have the opportunity to do presentations as the subject of experts to share their knowledge and experiences, while introducing their brands to the audience. Activities, panel discussions, food tasting, games & prizes can be included to make it more engaging for everyone.
3. Workshops: If you have a skill to share, a course to introduce, or a demonstration to show how your products & services work, you may wish to hold a workshop in one of the many meeting rooms for a face-to-face interaction with your participants.
4. Pop-up stores: Transform the space into a pop-up store to give a complete brand experience to your visitors! A pop-up cafe, pop-up bar, pop-up salon, pop-up cinema, pop-up snack kiosk, it is all about creativity and innovation!
5. Fukubukuro: Sponsor some goodies to be included in the gift bags for the visitors to know more about your brand, and try out your products. We will make sure they will visit your booth to discover more about your brand.
6. Live demonstrations: If your brand is about crafts & skills, you may do a live demonstration at your booth, and invite visitors to have a first hand experience in your trade, as you share with them stories behind your brand.
7. Performance: Sponsor a performance to showcase your brand where the limelight is. Let the performers carry your fashion label, let them endorse your premium sake, allow everyone how your products will shine together with the performers on stage.
About the Venue
Workcentral is a coworking space located at Dhoby Ghaut, right next to Orchard Road, which is the center of Singapore's shopping district. Since 2016, it is home to 200 international companies, start-ups, and entrepreneurs, with a well mix of expatriates and locals in the community.
The interior is stylishly designed with the purpose of functionality and to promote interaction between individuals in the community.
Workcentral will be providing 1200 square meters of indoor spaces, event hall, café space, meeting rooms, as well as dinning hall for WASABI Fiesta event. Booths will be beautifully setup and transform these spaces into a marketplace for new discoveries, and new experiences.
What makes WASABI Fiesta
different from other exhibitions?
Lower Cost, Higher Return!
Instead of expensive convention center and exhibition hall, we utilise existing community spaces which are centrally located, stylishly designed, and shared by existing communities. Now companies can enjoy lower exhibition fee, while they reach out to new segments of customers.
Singaporean & foreigners' perspective
The event is organised by WASABI Creation, a Singapore company with deep knowledge and understanding of Japan. Its strength is to position and present Japanese products in an attractive and desirable manner from the perspective of Singaporeans and foreigners.
Highly targeted audience
Only the target audience will visit the event by buying tickets online and on-site. This will prevent irrelevant visitors from disrupting the event, and have a higher conversion rate of visitors to customers with actual sales.
We save your time & effort
With our many optional and affordable supports such as product photography, social media marketing, influencer marketing, product review article & video, booth design & setup, sales staff, bilingual emcee, etc, only minimal manpower and preparation will be required from your side.
Instead of the usual trade exhibition halls which are standard, boring, and not creative, our venue is stylishly designed with contemporary furniture, ambience lightings, stylish layout, and creatively setup to provide an extraordinary event experience to all the senses.
We make sure all our exhibitors' booths are stylishly designed and beautifully setup to give an extraordinary experience to the visitors. From the signage, product display, wall decoration, flooring, carpets, display shelves, to lightings, they are all carefully designed and put together to impress interested customers.
Wide variety of activities
Besides products exhibitions, there will also be seminars, workshops, performances, presentations, live demonstrations, food & drinks, galleries, culture experiences, quiz & games, music, and party. There are something for the family, the young, the seniors, and for everyone.
Offline event & Online shop
Besides showcasing and making sales of Japanese products at the event, you may also put up your products on our online shop, so that customers can purchase your products 365 days a year.
Regularly held event
While most events are one-off or held once every year, WASABI Discovery is organised every quarter to provide continuous excitement to the communities in Singapore. Each event will showcase new products, new brands, and new programs to keep visitors returning to the event every time.
・The top 10% of Singapore households had incomes of S$10,543 per member
・Median household income from work in 2015 is S$8,666
・Median Gross Monthly Income From Work of Full-Time Employed Residents
in 2016 is S$4056
・The average household expenditure on clothes, footwear, personal care
services such as hairdressing, and alcoholic beverages etc is S$1000 per
month. (Source: Department of Statistics Singapore)
People in Singapore are always looking for new events, bazaar, festivals, and carnivals to find out the latest Trends, Products, Fashion & Beauty, Art & Design, Food & Beverages, and Entertainment.
1. Marketing Channels:
Email newsletter (12200 outreach)
Facebook (9500 outreach)
Peatix followers (350 outreach)
Media press release
2. Product Reviews:
Reviews of your products will be made to create an editorial & Youtube video to be shared on the event page, newsletter, and social media.
3. Company Interviews:
Exhibiting companies will be interviewed by our marketing team to find out the history, the philosophy, the technology, and the interesting application and functionality of the products.
The interviews will be shared on the event page, newsletter, and social media.
4. Press Release & Media Invitation:
Press release will be sent out to all major media and web-portals, and invite the media to attend the opening event, and highlighted events.
It is a raw space within the venue, you are free to setup your booth as creative as you wish. Or you may engage our Booth Design service. You may choose the location on a first come first serve basis.
Main Stage Presentation
Product demonstration, Subject expert sharing
Interactive activities, Quiz & Prizes
Pop-up cafe, Food & Drink tasting, Sake seminar, Tea seminar
Beer seminar, Wine seminar
Sales of snacks and drinks
J-POP, Band music, Dance, Music instruments
Tea ceremony demo
Photo, Art exhibition & sales
Casual Seminar Room
1000 Open door, Exhibition time
1000~1100 Breakfast Presentation by exhibitor, Quiz & Prizes
1100 Exhibition & Party time
1300~1400 Lunch Presentation by exhibitor, Quiz & Prizes
1400 Exhibition & Party time
1600~1700 Afternoon-tea Presentation by exhibitor, Quiz & Prizes
1700 Exhibition & Party time
1900~2000 Dinner Presentation by exhibitor, Quiz & Prizes
2000 Exhibition & Party time
2300 The End
Workshops & Seminars:
1000~1130 Workshop & Seminar session 1
1200~1330 Workshop & Seminar session 2
1400~1530 Workshop & Seminar session 3
1600~1730 Workshop & Seminar session 4
1800~1930 Workshop & Seminar session 5
2000~2130 Workshop & Seminar session 6
2200~2330 Workshop & Seminar session 7
Sponsors Venue Partner Media Partner
Application & Enquiry
You may also contact or call +65 86567631 for enquiry.
WASABI Creation is a Singapore based company founded by Tong Cheuk Fung. It is an innovative consulting, business support, and project production company Singapore, creating awesome projects & events for bridging Japan and Singapore.
We help companies, governments, organisations and individuals to organise various types of projects and events to help them achieve their goals. We believe in creating revolutionary and attractive projects by combining creative design, effective communication, and the latest technology. With a cosmopolitan team and partners,
we believe WASABI Creation will be a one-of-its-kind
project management company in the world.
Business Consultation & Advisory
Business Matching & Partnership
Business Communication Training & Consultation
Internship & Professional Training & Education
Event Marketing & Production
Tourism & Culture Marketing
Film Festivals & Short Film Distribution
Past Events by WASABI Creation
Who should join in?
1. Manufacturers & Distributors of Japanese Products and Japan inspired products.
2. Workshop instructors & everyday people with skills, knowledge, and passion to share with others.
・Lifestyle products・Food & Beverages
・Sake・Craft beer・Wine・Home decor
・Kitchen ware・Children's products・Crafts・Gadgets・Toys & Games・Fashion